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In the US, the Sage Summit has established itself as the worldwide largest business conference for small and medium-sized enterprises. In this year, this format has been implemented worldwide as the Sage Summit Tour. Amongst many other stops like Melbourne, Toronto and Paris, the global tour will pass through Germany for the first time this year. Sage, as a provider of cloud-based business software solutions for small and medium sized business, assigned PP Live with the entire organization of the two-day summit in Berlin.
„Digital transformation has arrived – secure your advanced knowledge now“ – this the motto which defined this years Sage Summit on the Euref campus at the Schöneberger Gasometer in Berlin.
About 1,200 partners, customers and prospective customers had the opportunity to discuss trends, challenges and technologies of digitization at a function specifically tailored to decision-makers from small and medium-sized businesses. While the first conference day was directed to Sage Business Partners only, the second day saw entrepreneurs from the entire German-speaking region attend the Summit.
In addition to the gasometer, which served as a plenum for key notes and discussions, PP LIVE also used the controller house, the workshop and the smithy for breakout sessions and workshops on campus. On the exhibition grounds in the water tower, numerous Sage partners gave thought-provoking ideas, strategies and concrete solutions for everyday business.
PP Live’s task scope ranged from transfer and hotel management to the logistical planning and control of the processes up to the organization and setup of the BtoB event, including the individual and evening events as well as company presentations. In addition, the Frankfurt agency was also responsible for providing the 30-person hostess crew.