PP LIVE integrates more movement into the process: Move On Up - driven by the rhythms of the Curtis Mayfield song, 2,400 dealers from 40 nations got in the mood for SEAT's strategic realignment over three days in the "Kraftwerk", a spectacular location. Highlight: the launch of the new SUV "Tarraco". The 13-strong PP LIVE project team can certainly be seen as a lucky number for this success.